Knowledge Exchange October
Case Study: Building an evidence base to increase participation in Lawn Bowls
In 2012, Bowls Australia (BA) engaged with La Trobe University’s Centre for Sport and Social Impact to complete research into lawn bowls participation, with the goal to build a base of evidence to support decision making to increase participation.
The result of research was that BA was provided with new insights into the most important motives for people to play bowls, reasons people participate and the perceived health benefits. In addition, a profile of bowls as a sport was developed, which included characteristics of the experience of bowls. These insights, such as shortened game times and more flexible competition scheduling, provided BA with a base of evidence to inform their programs and events aimed at attracting new participants to the sport.
See the infographic here.
Return to Knowledge Exchange or select your next article:
You may also be interested in...
Knowledge Exchange November
Learning from sport – the SurfGroms licensing model
Surfing Australia’s modified junior program – Weetbix SurfGroms – started in 2011 with the help of funding from the Australian Sports Commission
Getting Active in the West
Program Manager at South West Sport Andrew Sloane tells us how people are staying fit an active in Warrnambool and the surrounding areas.
Knowledge Exchange September
Calisthenics Victoria
[youtube id="sZSn44UaiDs"] Find out more about Calisthenics Victoria's Cal-Ability Return to Knowledge Exchange or select your next article: Healthy Choices: Physical Activity: All: Healthy Canteen Road Trip Project X - Testing an untraditional format Vicsport Staff Update Outcomes of Nudge Resource Feedback Basketball - Walk don't Run Program Resources SSP/RSP Physical Activity: Customer Experience & Journey Calisthenics Victoria - Cal-Ability Wimmera Regional Sports Assembly - Family Feud
