Industry, Sport

Gray-Nicolls Sports join Vicsport as a preferred supplier partner


Gray-Nicolls Sports and Vicsport have entered into a partnership with Gray-Nicolls Sports becoming Vicsport's official Apparel and Accessories partner. Vicsport will promote Gray-Nicolls Sports products to Victorian sport.

Vicsport is the peak body for sport and active recreation in Victoria. Vicsport represents and supports its members in order to “encourage and assist more Victorians and Victorian communities to enjoy the enormous benefits that sport, and active recreation can provide.”

For over 30 years Vicsport has provided advice, assistance and support to its members and the broader sports community.

Through an extensive network, Vicsport’s constituency includes over 80 State sporting organisations, more than 50 local councils, 30 Associate members, 16,000 clubs and associations, and over 3.25 million participants, paid staff and volunteers who make a significant contribution to the social, physical, mental and economic wellbeing of the Victorian community.

Gray-Nicolls Sports has been at the root of some of the best-known sporting products for over 160 years. This time frame has seen its products used by sports stars who have long since assumed legendary status and has provided the business with a unique gravitas. Still under the control of the Gray family, its heritage and record of innovation has been distilled into a powerful portfolio of brand names, familiar throughout the sporting world: Gray–Nicolls, Gilbert, Steeden, Grays and Yonex.

Five market leading brands, consistently evolving and innovating to ensure the best quality products in Bats, Balls, Accessories and now Teamwear Apparel are brought to market. The products are designed by sports players, for sports players; a level of expertise which ensures the renowned brands remain relevant.

James Lewis from Gray-Nicolls Sports commented “We are ecstatic that the Vicsport have appointed Gray -Nicolls Sports as its official Apparel and Accessories partner. We pride ourselves on the performance of all our cherished brands which are entrenched in sport from elite level to grass roots participation. This is a key partnership and valued relationship for Gray-Nicolls Sports continue to build momentum in the sporting and education community of Victorian Sport in both clubs and schools”.

Lisa Hasker, CEO of Vicsport stated that “Vicsport are proud to be working with an iconic company in Gray-Nicolls Sports and promoting well know brands such as: Gray–Nicolls, Gilbert, Steeden, Grays and Yonex and working with the team at Gray-Nicolls Sports to promote teamwear apparel to Victorian sport. Exciting times ahead”.

For more information, contact:

Lisa Hasker, CEO Vicsport, lisah@vicsport.com.au

James Lewis, Gray-Nicolls Sports, JamesLewis@gnsports.com

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